Brand & Identity
Cerulean Tower Tokyu Hotel
A renewal of the visual identity for Cerulean Tower Hotel.
Scope
Visual Identity
/ Brand Strategy
We renewed the visual identity and textile design for the entrance of Cerulean Tower Tokyu Hotel, which stands in Shibuya. We expressed the architectural design that reflects the clear blue sky in a graphical form, bringing into being a textile that welcomes guests. Installed throughout the hotel's entrance, it builds the brand image.
- Client
- Cerulean Tower Tokyu Hotel Co., Ltd.
- Year
- 2020
- Category
- Brand & Identity
